Homecare marketing

Strengthen your brand

Homecare providers change lives. But they don’t always shout about it. We help you celebrate your brand to attract the right clients and staff.

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"Cahoot’s team easily understood our problems and the message that our clients needed to hear. Their understanding of the care industry, online marketing and content strategy is a winning combination. I highly recommend working with them."

– Krish Nair, Director, Right at Home Enfield

“We've been really pleased with the SEO improvements for a number of target search terms since working with Cahoot. In particular, we're delighted to have moved from page 2 to the top half of page 1 for a very competitive, high-volume phrase.”

– Krish Nair, Director, Right at Home Enfield

“Cahoot’s support has been fundamental to the delivery of our social strategy, their engaging content and response handling has allowed us to build presence in this key media for carer recruitment, as well as new and existing clients.”

– Andrew Miller, Head of Marketing, Saga Healthcare, Saga Care at Home
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What is homecare marketing?

Homecare marketing might sound scary, but it’s all about getting your company recognised in the community for all the great things you do. That’s called “brand recognition”, and it’s just one part of a great marketing strategy.

Homecare marketing can help by creating a really strong brand identity that you weave into everything you do online and in the community. People will be able to find your website easily when searching for local services. When they visit, they’ll understand who you are and what you do better than anyone else. And if they hear your company name or see your logo, they’ll remember what makes you unique.

Why does marketing matter?

If people can’t find your business online to learn more about it, it can cause all kinds of challenges. Without the right marketing you will struggle to attract the right clients and recruits, and will lose revenue. You may lose out to bigger companies who spend more on marketing but don’t offer the same high-quality care as you. And it can make it even more difficult to recruit the right people.

Get known in your community

Tell more people about your services

Show staff why you’re a great employer

Stand out from the crowd

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And you won’t have to worry about the how. Well take care of everything behind the scenes:

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Logo & Branding

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Websites

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Content Marketing

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Graphic Design

We can work alongside your team, and upskill your colleagues so you can eventually take marketing in-house, or we can do everything for you so you can focus on your clients. Just let us know what works best for you.

Why work with us?

We’ve learned a lot about homecare marketing over the last 10 years, and we’re here to share. We know that the first place the CQC will look is your website, and we know what your inspector wants to see there.

We understand why retention is so important and how you can go about doing it, and we know how to show off what makes your company unique.

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“We've been really pleased with the SEO improvements for a number of target search terms since working with Cahoot. In particular, we're delighted to have moved from page 2 to the top half of page 1 for a very competitive, high-volume phrase.”

– Krish Nair, Director, Right at Home Enfield

“I have just read [the blog] – A HUGE THANK YOU. Reading it made me feel a little emotional. You have captured all the key points and wrapped them into the story I believe it deserves – one of discovery and collaboration – with elegance and charm. It is beautifully crafted.”

– Guy Sellwood, Managing Director, Prosell

“I honestly cannot fault Cahoot! Any idea we bring to them, they offer ongoing support, advice and updates throughout the whole process. Genuinely helpful team, great customer service, and communication is faultless. Highly recommend!”

– Hayley Fallon, Compassionate Care
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Oh, and there are our marketing credentials too

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Dynamic and creative team

Group 257

Proven and trusted methods

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Always learning about the latest trends

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Established framework for high quality marketing