Why your website is just the beginning of your digital marketing journey
It’s false, and here’s why. Your online presence is about more than just your website, but it’s not a gruelling task that’s going to take loads of time. Investing in being seen and heard online can help you find the right clients, hire like-minded people who’ll stick...
What is branding, and why is it important for care?
What is branding anyway? Your brand is basically your company’s personality. It’s how customers recognise you, it’s your reputation, and it’s the secret sauce that makes you different from other care providers. These aren’t things you should leave to chance. You need...
What is care SEO and does it matter for your business?
What is SEO? Search engine optimisation (SEO) is something marketers are always going on about. But why? And does it really matter in the health and social care industry when you’ve got 101 other things to be worrying about? The short answer is yes, but let us...
