What makes a great website?
First impressions count The first thing you’re going to notice about a website isn’t the way it looks. It’s how long you had to wait for it to load. In an ideal world, it takes less than a second. If it takes longer than 3 seconds, you’ve lost 40% of your website...
Why your website is just the beginning of your digital marketing journey
It’s false, and here’s why. Your online presence is about more than just your website, but it’s not a gruelling task that’s going to take loads of time. Investing in being seen and heard online can help you find the right clients, hire like-minded people who’ll stick...
What is branding, and why is it important for care?
What is branding anyway? Your brand is basically your company’s personality. It’s how customers recognise you, it’s your reputation, and it’s the secret sauce that makes you different from other care providers. These aren’t things you should leave to chance. You need...
